edisen video intelligence
// roles
+ Creative Direction
+ Product Management
+ UX/ui/visual design
+ animation/Editing
Edisen (Formerly Tonik+) Video Intelligence, or EVI for short, processed video through a series of AI and machine learning visual recognition libraries breaking videos into scenes and topics, integrated with performance, demographic, and retention data to gain insights and understanding what content is resonant with viewers.
EVI then packaged and exported projects based on a series of parameters like length, aspect ratio, and by scenes and/or topics that could be directly imported into any creative workflow like Premiere Pro or After Effects to be further edited, finished, and finally exported for delivery.
A/B tested cutdowns using EVI regularly lifted view-through rates by an average of 30-50+%, with an average of 30% savings against paid advertising.
The following content was created using the EVI product.
+ Picard
+ Halo
+ Paramount Mountain
+ Jackass Forever
+ The Protégé
+ Snake Eyes
+ Love and Monsters
+ I Know What You Did Last Summer
// Product Management
+ Chris Graham
// Data Science
+ Bryan Williams
// Development
+ Shaun Collins
+ Garrett Davis