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Website + Social

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Website + Social

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Website + Social

Chester's Pumpkinator

// roles

+ ui/visual design

+ Animation

+ Development

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overview

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overview

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overview

After the success of Chester's Eggerator, an animated HTML site, Frito Lay and The Marketing Arm wanted to create Chester's Pumpkinator to promote their new "Bag of Bones."

The Eggerator was hand built with a create.js and GSAP animation foundation. For the Pumpkinator however, we threw Phaser (a javascript game engine) under the hood for a boost in rendering speed, animation and particle emitter power. This time, using Phaser as our engine we could optimize assets, animation, and create custom particle emitters to breathe even more life into Chester's robotic operation. We also created several internal IK and emitter creative tools to achieve the level of animation needed.

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Walkthrough

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Walkthrough

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Walkthrough

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Screens

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Screens

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Screens

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Mobile Screens

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Mobile Screens

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Mobile Screens

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Additional Team Credits

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Additional Team Credits

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Additional Team Credits

// Creative Direction

+ The Marketing Arm

+ Nick Boes

// Art Direction

+ Nick Boes

// UI/Visual Design

+ Nick Boes

// Development

+ Daniel Leavitt

+ Jeremy Dowell

+ Melanie Windh

// Production

+ Susan Kirksey

© 2026 matt webster. all images, LOGOs, characters, etc © & ™ respective to their copyright holders.

© 2026 matt webster. all images, LOGOs, characters, etc © & ™ respective to their copyright holders.

© 2026 matt webster. all images, LOGOs, characters, etc © & ™ respective to their copyright holders.